Northwest Cellular Changes Name

As part of celebrating their 20 Year Anniversary, Northwest Missouri Cellular is making significant changes to the company’s image. Going forward, Northwest Missouri Cellular will be marketed simply as “NorthwestCell”. Roger Bundridge, NorthwestCell General Manager explained, “We’ve been contemplating the idea of changing our name for some time. Many of our customers already refer to us as NorthwestCell, which encouraged us to move forward.”

Bundridge pointed out the name change was done primarily for branding and marketing reasons in order to eliminate confusion regarding coverage. “When we first started, the name was descriptive of our service area. We have long since offered nationwide plans with no charge for roaming, but the name has at times resulted in the perception that we only offer local coverage,” Bundridge said. He continued, “In reality, a simple comparison of NorthwestCell coverage maps with those of our competitors reveal we actually offer the best nationwide service available to consumers in this area.”

For those who may misinterpret the name change, Bundridge clarified, “We have not been sold. Legally we retain the Northwest Missouri Cellular, LLP name. We remain the same locally owned and operated company that has served this area for over twenty years.”

NorthwestCell is also unveiling plans that include bundled voice, text and data, with an unlimited prepaid option to follow. Bundridge described these, along with continually expanding phone lineup as well, “We offer the latest Android and BlackBerry devices, along with basic and military grade tough phones. The wide selection of phones plus our new value bundles are definitely a reason to consider NorthwestCell.” Bundridge adds, “I invite everyone to stop by any of our locations to find out how much you can save with NorthwestCell. It’s not uncommon to see new customers who are willing to pay early termination charges with their old carrier simply because they’ll save that and more by switching to us. I think you’ll be pleasantly surprised.”